IT ALL STARTED WITH ONE TRUCK

FEB, 2026

2026 marks a very special milestone for us: 15 years ago, we built our very first KRUG cabin
– and set something in motion that still drives us today.

What began as a bold vision to create an uncompromising vehicle for true exploration has
grown into and internationally recognized brand for expedition-grade trucks – to travel where
roads end and real adventure begins.

A lot has changed since the first KRUG truck hit the road back in 2011. Our trucks have
evolved, our engineering has become even more refined, and our projects have grown more
complex and capable. Fifteen years of innovation, learning, exploring – and pushing beyond
what’s possible.

We have expanded as a company, built a strong international community, and delivered
expedition trucks that now travel the world far beyond anything we imagined in those early
days. More than 230 expedition trucks later, our philosophy remains unchanged: Build with
purpose. Engineer for extremes. Create vehicles that empower people to explore the world
on their own terms.

This year, we’re not just celebrating an anniversary — we’re celebrating everyone who
helped making KRUG to what it is today: people with vision, a shared passion, and the
projects and community that tell our story.


Welcome to 15 Years of KRUG – We make sure to get YOU out there!